Category "News"

in August 25, 2014 in News

A high street marketing campaign which aimed to drive sales of a new tablet in Curry’s PC World appears to have delivered positive results. Nexus Engage, which focuses on customer engagement and driving consumer behaviour, has seen its latest campaign for the new Microsoft Surface 2 achieve over 90 per cent engagement with shoppers. CEO

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in August 24, 2014 in News

New plans by the British government would enable British high streets to adapt their premises more dynamically Under plans announced today, shops would be able to build new ‘click and collect‘ facilities, such as covered collection points or lockers, without making a planning application. The proposals would also enable retailers to install new loading bay doors

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in August 23, 2014 in News

The soft drinks giant is trialling the new digital assistant this summer with London-based cash & carry retailer Dhamecha Coca-Cola has introduced a virtual assistant at Dhamecha cash & carry stores across London to boost awareness of its ‘Share a Coke’ campaign. Dhamecha customers include independent grocery retailers and off licences as well as caterers, restaurants, cafes, hotels,

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in August 22, 2014 in News

Grocery chain expands click & collect offering this Autumn with trials of automated, temperature-controlled lockers UK grocery chain Waitrose will be trialling fully automated grocery click & collect lockers, which will be launched this Autumn on the transport networks. In what is understood to be an industry first, the retailer is to become the first supermarket in

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in August 21, 2014 in News

The retail giant has extended its social selling strategy to Tesco Direct Tesco has launched a new word-of-mouth social selling campaign for its Tesco Directrange of products. Working with social selling platformBuyapowa, the retailer is building on previous social selling experience in its Grocery division. The campaign enables customers to shop for good deals and to

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in August 20, 2014 in News

Barclays Bank has launched a range of e-gifts to its Pingit mobile banking service, which include entertainment, dining, gaming, fashion, health and beauty and leisure brands available to purchase as a gift or for self-use. The launch on Android and iOS device applications is scheduled for later this month.  The bank has partnered with prepaid and payments company Blackhawk

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in August 12, 2014 in News

Recent numbers by Visa Europe reveal that contactless payments surged between April and May this year An surge in contactless payments was noticed between April and May in the UK this year, according to recent figures released by Visa Europe. The use of contactless cards to make payments has continued to gain monthly momentum in the

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in August 11, 2014 in News

A new Argos scan function will bring the Argos catalogue to life for over 8 million people In a further move towards the digital world, UK retail giant Argos has incorporated augmented reality (AR) into its publications and customer apps. Over 300 pieces of AR content have been built into the latest Argos catalogue, which

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in August 8, 2014 in News

Mobile is only just catching up with desktop computing as a key retail channel, but the debate has already moved beyond mobile. The development of Google Glass, Apple’s rumoured iWatch and the acquisition of virtual reality headset Oculus Rift by Facebook are the opening shots in the battle for a post-mobile future. These devices represent the industry’s best guess as to the

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in August 7, 2014 in News

The Co-operative food is hoping to engage customer’s in-store with a tablet that will be attached to shopping trolleys. An android tablet will be fixed to the handle which the Co-op hope will encourage shoppers to express their opinions on issues as they shop. It will be trialled in 33 stores. Customers will be prompted

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